The Best-Selling Products of the 1960s
4. The Wonderbra
Where It Was Sold: Marshall & Field, Gimbals, Macy's, Sears, Clothing Stores
Business: D'Amour, Hanesbrands (as of right now)
$5 was the original price.
The Wonderbra was a patented bra that Louise Poirier created in 1964 with the intention of giving your chest the greatest form possible. It boasted 54 distinct parts that were supposed to drastically change the orientation of your cleavage.
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Wonderbra gradually gained popularity throughout the world, but it started off mostly in Canada and Europe. Hanesbrands is now the manufacturer. The Wonderbra's sales revenue in Canada alone ranged from $12.6 to $24.9 million by the 1970s.
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